区块链艺术家平台Unicus自由创建并扩展你的社交NFT

Niya：非常欢迎UNICUS CEO Insu Song先生来到我们的社区直播间，Insu Song先生先来跟今天现场所有的UNICUS粉丝们打个招呼吧。

Opening remarks: Welcome Mr. Insu Song, CEO of UNICUS, to our community studio. @Insu Song please say hello to all the UNICUS fans here today！

 

Niya：考虑到现场有很多新朋友，正式开始之前，我们先来请Insu Song先生做个自我介绍，并跟大家简单聊一下UNICUS是一个怎样的项目？

Before we start, let's invite Mr. Insu Song to introduce himself and briefly talk about what UNICUS is to our new friends here.

 

Insu Song：Hi everyone, I am CEO of UNICUS. I am so glad to meet you all here and honored to introduce UNICUS to you all. Basically, we perform a bridge role to make a relationship between artists and buyers by basing on digital and blockchain.

大家好，我是UNICUS的CEO。很高兴在这里见到大家，很荣幸向大家介绍UNICUS。基本上，我们扮演了一个桥梁的角色，从而使艺术家和买家之间在数字和区块链领域建立连接。

 

We provide an innovative producing environment to artists and the opportunity for buyers to possess completely artworks throughout UNICUS. UNICUS gives artists and buyers particular experience. It recreates NFT better than simple artwork creation and possession.

我们为艺术家提供创新的创作环境，并为买家提供在UNICUS拥有完整艺术品的机会。UNICUS为艺术家和买家提供了独特的体验，它比单纯的艺术品创作和持有更好地重新创造了NFT。

 

UNICUS is not simply a platform just for issuing and selling NFTs; it is also a communication and consultation environment for artists, fans, creators, and influencers to collaborate on numerous NFT cross-fusion activities.

UNICUS不仅是一个发行和销售NFT的平台，还为艺术家、粉丝、创作者和有影响力人士提供了在众多NFT融合活动中进行合作交流及咨询的环境。

 

This considers the added value of secondary creativity and the expanded environment, and it will be one of the muses given by UNICUS. It operates in five segments: Social NFT, Online, Offline, Global, Artist Incubation and Promotion, and Artwork Investment.

这考虑到了二次创造和扩展环境的附加价值，这将是UNICUS给予的灵感之一。它分为五个部分运作：社交NFT、在线业务、线下业务、全球业务、艺术家孵化、推广、艺术品投资。

 

Niya：整个2021上半年，NFT可以说是加密产业最具热度的板块，作为一个区块链艺术家平台，UNICUS备受关注，您能给大家详细说下UNICUS的发展状况是怎样的吗？都有哪些核心的服务功能？

Throughout the first half of 2021, NFT is one of the hottest sector in the crypto industry. As a platform for blockchain artists, UNICUS has attracted much attention. Could you please give us a detailed description of the development of UNICUS? What are the core services of UNICUS?

 

Insu Song：First, Unicus' mission is to create artist biographies and to NFT their work. By preserving an artist's detailed career as biographies on the Unicus platform, we can ensure that the artist retains his or her value and creates works that show the past, present, and future.

To accomplish this, the platform offers a one-pager version of My Page. You've probably seen a landing page, which is a single-page homepage. We are providing them with this archive type of page.

首先，Unicus的任务是创建艺术家传记和将他们的作品NFT化，通过在Unicus平台上保存艺术家详细的职业生涯传记，我们可以确保艺术家保留他或她的价值，并创造出能够展示其过去、现在和未来的作品。

为此，平台制作了My Page的One-Pager版本，你可能见过登陆页，它是一个单页主页。我们正在为他们提供这种存档类型的页面。

 

Additionally, we offer a service for Nftizing the artist's work. Contemporary art is inextricably linked to the digital. Thus, Unicus is utilizing Solana's NFT technology to preserve works and add value to them through digital assets.

If the existing NFT services just place a greater emphasis on the work itself, we would like to take on the role of an artist book by valuing a greater emphasis on the artist.

此外，我们还为艺术家的作品提供服务，当代艺术与数字密不可分，因此，Unicus正在利用Solana的NFT技术来保存作品，并通过数字资产为其增值。

如果现有的NFT服务只是更强调作品本身，我们更愿意通过扮演艺术家展示录的角色把更多价值回归于艺术家。

 

Second one is NFT market place.

Our team is pleased to present the NFT generation technology that serves as the foundation for the NFT market. We have the ability to create NFTs using Solana, eth, and bnb, as well as the technology to track and manage them. 

其次是NFT市场。

我们的团队很高兴向大家介绍作为NFT市场基础的新一代NFT技术，我们有能力使用Solana、ETH和BNB创建NFT，以及拥有追踪和管理它们的技术。

 

For online, there will be an online web exhibition where artists (gallery, up-and-coming artists, invited, anonymous, etc.) can upload and contact their artwork through the UNICUS NFT WEB PLATFORM. Offline, artists and art works are operated and managed, works of art and platforms are promoted and marketed, and events and auctions are also held to facilitate smooth transactions based on art centers and convention centers. 

在线业务方面，将有一个在线网络展览，艺术家（画廊、崭露头角的艺术家、受邀艺术家、匿名艺术家等）可以通过UNICUS NFT网络平台上传和沟通他们的作品。线下业务以艺术中心、会展中心为基础，主要运营管理艺术家和艺术品、推广艺术品和平台、举办活动和拍卖促进交易顺利进行等。

 

UNICUS serves as a steppingstone to connect artists and consumers not only online but offline. Like the existing method, offline promotions and marketing such as exhibition planning and management are carried out through art centers and convention centers, making it easier for consumers to access artists and art works and promoting art works widely.

UNICUS作为连接艺术家和消费者的起步石，不仅在线上，同时在线下开展业务。与现有方式一样，通过艺术中心、会展中心进行展览策划、管理线下推广和营销，让消费者更容易接触到艺术家和艺术作品，广泛推广艺术作品。

 

Finally, the global area is to find foreign artists and introduce them online, while operating online and offline private shows, giving global artists a chance to enter the country and giving consumers a chance to meet global works.

最后，全球业务是寻找海外艺术家，并线上引荐他们，同时运营线上和线下的私人展览，让全球艺术家有机会进入本国，让消费者有机会看到全球的作品。

 

Niya：想问下Insu Song先生，相比于其他的NFT发行平台，UNICUS在产品和技术上都有哪些独特性优势？

Mr. Song, compared with other NFT publishing platforms, what are the unique advantages of UNICUS in terms of products and technologies?

 

Insu Song：There are two important unique advantages. First one is 3D technology. UNICUS project implements this in 3D space. This is a completely new, three-dimensional NFT artwork that has never existed before.

有两个重要的独特优势，首先是3D技术，UNICUS项目在3D空间中实现了这一点。这是一个全新的、三维的、从未存在过的NFT艺术作品。

 

UNICUS PROJECT team will release 3D Studio pc application for support creator. Based on this technological skills, UNICUS project is planning to expand to metaverse.

UNICUS项目团队将发布3D Studio PC应用程序支持创建者，基于这种技术技能，UNICUS项目计划扩展到元宇宙。

 

Second, the optimal technical support with Solana based technology. Unicus developed Backend server for NFT creation and Metaplex Wrapped React, as described above, and we are already hosting the server to facilitate collaboration with Solana. We achieved a near-zero failure rate with the server and believe we can cover all of Asia.

其次是基于Solana技术的最优技术支持，Unicus开发了用于NFT创建和Metaplex Wrapped React的后端服务器，如上所述，我们已经托管了服务器，以促进与Solana的协作。我们的服务器的故障率接近于零，我们相信我们可以覆盖整个亚洲。

 

Niya：UNICUS的推出，为很多喜欢加密艺术品爱好者提供了一个新的天地，您能给大家聊下UNICUS都能为艺术家们带来哪些全新体验吗？平台用户是怎样创建或投资NFT艺术品吗？请能举例说一下。

The launch of UNICUS has provided a new world for many lovers of encrypted art. Could you please tell us what new experiences UNICUS can bring to artists? How do platform users create or invest in NFT art? Can you give me an example?

 

Insu Song：First, we deeply consider incubatingand promotion program for new artists

UNICUS also carry out support projects for new artists. UNICUS want to bring new things to the art world by incubating and various promotions. Through existing online and offline businesses, we will be able to promote them and provide a better ecosystem to meet works of art in more diverse fields.

首先，我们深入考虑新艺人的孵化和推广方案

UNICUS还为新艺术家开展支助项目，UNICUS希望通过孵化和丰富的推广活动为艺术界带来创新。我们将通过现有的线上和线下业务来推广它们，并提供一个更好的生态系统来满足更多领域的艺术作品。

 

Second, Artwork Investment

In the case of works of art suitable as NFT, expand the business by direct investment. UNICUS project has set up a fund for this and will conduct direct investment and auctions on a quarterly.

其次是艺术品投资

对于适合NFT的艺术品，将通过直接投资扩大业务。UNICUS项目为此设立了一个基金，并将按季度进行直接投资和拍卖。

 

We partner with Kyodo Group, a world-renowned consulting firm, on the offline business sector. Provides artist management, online and offline promotions and marketing, and recruitment of global artists.

在线下业务领域，我们与世界知名咨询公司Kyodo Group合作。提供艺术家管理、线上和线下的推广营销，以及全球艺术家招募。

 

Artist management literally means helping artists participate in work activities and business structures, and we want to invite artists who are unfamiliar with the NFT ART business method to create new works of art. 

艺术家管理是指帮助艺术家参与工作活动和商业业务，我们想邀请不熟悉NFT艺术商业运营的艺术家们来创作新的艺术作品。

 

For online and offline promotions and marketing, it means promotional activities that connect artists and consumers both online and offline. This refers to promoting works of art, facilitating matching with consumers who want to purchase, and operating exhibitions/planning/management through the platform. 

对于线上和线下的推广营销来说，这意味着推广活动将线上和线下的艺术家及消费者都连接了起来。这是指通过推广艺术品，促进了与想要购买的消费者匹配，以及通过平台运营展览/策划/管理等。

 

Global artist recruitment is generally done through global platforms and is becoming more active through collaboration with Kyodo groups. The introduction of global artists and works of art will not only broaden the range of works that consumers can meet, but also diversify their opportunities.

全球艺术家招募通常通过全球平台完成，通过与Kyodo groups的合作变得更加活跃。全球艺术家和艺术作品的引入不仅会拓宽消费者可以看到的作品范围，而且还会使他们的机会多样化。

 

Niya：UNICUS的社交NFT可以让用户与喜欢的艺术家在三维领域一起创作NFT，能跟我们详细讲讲UNICUS社交NFT吗？

UNICUS Social NFT allows users to create NFT together with their favorite artists in 3d. Can you tell us more about UNICUS Social NFT?

 

Insu Song：UNICUS presents SOCIAL NFT that everyone makes together. SOCIAL NFT, which takes place through participation, creates artwork by each participant adding various objects after a particular artist presents a large frame of concept art. And as a completed NFT, everyone can meet new consumers.

UNICUS提供了大家能够一起创作的社交NFT，社交NFT是通过参与来进行的，在特定的艺术家呈现某个概念艺术的大框架后，每个参与者添加不同的物品来创作艺术品。作为一个完成的NFT，每个人都可以接触到新的消费者。

 

This is a new attempt, an NFT art activity created by user engagement and created and distributed by the user. It is a new attempt to support the UNICUS METAVERSE ecosystem that will be introduced soon through the SOCIAL NFT economies of scale.

这是一种全新的尝试，一种由用户参与并由用户创建和传播的NFT艺术活动。也是支持UNICUS元宇宙生态系统的新尝试，不久将通过社交NFT规模经济引入该生态系统。

 

It also applies Social NFT to create new planets, new worlds. When the concept is determined by the community's decision, everyone participates in adding Asset and selecting a location to expand the world.

它还应用了社交NFT来创造新的星球，新的世界。当这个概念由社区决定时，每个人都参与添加资产并选择一个位置来扩展世界。

Niya：UNICUS在NFT市场上非常被看好，先后获得很多艺术家和投资者的青睐和称赞，优质项目的发展离不开专业化的团队，能给大家介绍下你们目前的团队情况吗？

UNICUS is highly regarded in the NFT market and has been favored and praised by many artists and investors. The development of high-quality projects cannot be achieved without professional teams. Could you please tell us about your current team?

 

Insu Song：I'd like to express my gratitude for responding to a question regarding my team.

Seven developers, four marketing and strategy specialists, three community members, and two curators are currently collaborating in Korea. In Korea, the role is to develop web platforms and to oversee the curating of artworks. Each member has an additional decade of experience in their respective fields.

感谢您对我的团队进行提问。

我们有7名开发人员、4名营销战略专家、3名社区成员，目前在韩国合作2名策展人。在韩国的职责主要是开发网络平台和监督艺术品的策展，每个成员在各自领域都有超过十年的丰富经验。

 

We have a large number of partners that cannot be opened at the moment. Specifically, one of Korea's top five galleries collaborates with us. Additionally, we will introduce companies that serve as curators and advisors.

我们有大量的合作伙伴目前还无法开放，韩国排名前五的画廊之一正在与我们合作，并且我们还将引荐担任策展人和顾问的公司。

 

Niya：问个大家最关心的，UNICUS平台Token UNIC的经济模型是怎样的？用户想要参与其中都有哪些方式？

Let me ask you a question that users most interested in. What is the economic model of UNIC token and how can users participate?

 

Insu Song：We came up with the concept of the Community Driven Ecosystem. We will faithfully discuss the future project's direction with creators and the holder community, and will reflect the communities' decision. Sustaining services require a strong user base. And I'm confident it will be successful if we continue to focus on and expand the number of users.

我们提出了社区驱动生态系统的概念，我们将诚挚地与创作者和社区持有者们讨论未来项目的方向，并表达社区的决定。持续的服务需要强大的用户基础，我相信如果我们继续专注并扩大用户数量，它将会取得成功。

 

Our primary goals are to create biographies, to form communities, and to grow users as prosumers. And to assist with this, we will not only host diverse events but also diversify the Social NFT. This will inevitably result in the ecosystem cooperating within the community and eventually expanding to include fan art and entertainment.

我们的主要目标是创建传记、建立社区、并将用户成长为产消者。为了实现这一目标，我们不仅将举办各种活动，还将使社交NFT多样化。这将不可避免地带来社区内的生态系统合作，并最终扩展到涵盖粉丝艺术和娱乐。

 

Niya: 区块链已经成为推动全球产业变革的重要力量之一，在艺术品领域的作品上链、NFT化流通大受关注，不知道您是怎么看待加密艺术生态的发展前景的？对您而言，UNICUS将在这个发展过程中扮演一个怎样的角色？

Blockchain has become one of the important forces to promote the global industrial revolution, the chain and NFT art have attracted great attention. How do you think about the development prospect of encrypted art ecology? For you, what role will UNICUS play in this development process?

 

Insu Song: To begin, we anticipate that the NFT industry will grow exponentially and eventually encompass the entire art industry. The current NFT art market is integrating with the established artwork market. We believe that our role is to synthesize existing art forms into NFT while preserving their identity.

首先，我们预计NFT产业将呈指数级增长，并最终覆盖整个艺术产业。当前的NFT艺术市场正在与现有的艺术品市场进行整合。我们认为，我们的角色是将现有的艺术形式保留它们特性的同时合成到NFT中。

 

To accomplish this, we are focused on enterprise systems. Simply put, established artists are capable of creating NFT without any prior knowledge. If you upload artwork to our platform, we will check for copyright violations and generate NFT on Solana Chain. Platform users can then interact directly with the artwork, and if they wish to purchase it, we will act as a middleman to facilitate communication with the artist.

为了实现这一点，我们专注于企业系统。简言之，资深艺术家能够在没有任何初始知识的情况下创建NFT。如果您将作品上传至我们的平台，我们将审查是否存在侵犯版权的情况，并在Solana链上生成NFT，然后平台用户可以直接与艺术品进行互动，如果他们想购买它，我们将充当中间人，促成与艺术家的沟通。

 

Considering the most appropriate form for both artists and consumers, if consumers desire physical artwork, we will deliver both real work and NFT simultaneously; if consumers desire only NFT, we will consult with the artist. In other words, it is to assist the NFT in expanding as a stepping stone while remaining true to the established art world.

考虑到同时最适合艺术家和消费者的方式，如果消费者想要实物艺术品，我们将同时提供实物作品和NFT作品；如果消费者只需要NFT作品，我们会咨询艺术家。换句话说，它是帮助NFT艺术扩展的跳板，并同时保持对现有艺术世界的忠实。

 

Niya: 不光是现场的各位小伙伴，线上也还有很多很多粉丝都对UNICUS的动态极为关注，在这里问下 Insu Song先生，UNICUS接下来都有哪些战略部署？有哪些是能跟大家提前透露的吗？

Not only the friends here, but also many online fans are very concerned about UNICUS. I would like to ask Mr. Insu Song, what are the next strategic deployments of UNICUS? What can you tell us in advance?

 

Insu Song: Our ultimate goal is to expand our project to metaverse. Our target metaverse believes that the Asset Store & Asset Creator that supports Metaverse World should take precedence. 

The core of all projects is content. The year 2022 is the preparation period for this, which will not only create the Unicus Metaverse Store, but also bring in a number of artists and grow the prosumer group.

我们的最终目标是将我们的项目扩展到元宇宙。我们认为把元宇宙作为目标，应优先支持元宇宙世界的资产存储和资产创建者。

所有项目的核心都是内容，2022年是这个计划的筹备期，我们不仅会创建Unicus Metaverse Store，还会带来许多艺术家，并扩大产消者群体。

 

Since then, we've been expanding the concept of Metaverse World through various partnerships, and we already have counter partners with whom we're collaborating to create Metaverse.

从那时起，我们将通过各种伙伴关系扩展元宇宙世界的概念，并且我们已经有了合作创建元宇宙的伙伴。

 

Niya: 在今天的活动现场，有很多非常看好UNICUS的朋友，作为UNICUS 的CEO以及一名极具专业视野的加密从业者，您有没有什么心得体会或者赠言想要送给大家的？

There are many friends very optimistic about UNICUS in this AMA. As the CEO of UNICUS and a crypto practitioner with professional vision, do you have any experience or advice would share to us?

 

Insu Song: Our core spirit is that "users are kings."As a representative, I will share with you an experience I had in the past. I was the first person responsible for initiating the Gear VR project at Samsung and also for launching Gear VR in China.

我们的核心精神是“用户为王”。

作为代表，我将与大家分享我过去的一段经历。我是三星Gear VR项目的第一个启动人，也是Gear VR在中国的第一个发起人。

 

When my team began, we believed that strong technology would naturally follow content providers and users, resulting in great revenue.

As a result, the answer is No. We realized then that by respecting users and developing them in a more user-friendly manner, as well as by listening to even the smallest suggestion, we could grow into a better service, a better project.

Following that, the majority of the projects we've undertaken since realization have been successful, and we've come to embrace the adage "the user is king."

当我的团队启动时，我们相信强大的技术自然会引来内容提供者和用户，并带来巨大的收入。

结果答案是否定的。我们意识到，通过尊重用户，以更符合用户喜好的方式开发用户，同时倾听哪怕是最微小的建议，我们可以成长为更好的服务，更好的项目。此后，我们所进行的大多数项目都取得了成功，我们开始接受“用户为王”的格言。

 

The UNICUS project is not merely an artistic endeavor. It is a user-driven project that aims to help users develop as prosumers.

To ensure the success of this project, we, the Unicus project team, will listen to your opinions one by one in order to develop further.

We will always be close, and are ready to accept reprimands whenever we veer off course.

UNICUS项目不仅仅是一次艺术尝试，它是一个用户驱动的项目，旨在帮助用户作为产消者进行开发。

为了确保这个项目的成功，我们Unicus项目组将逐一听取您的意见，以进一步发展。

我们总是亲密无间，并且随时准备在偏离航向时接受斥责。